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As part of Global Tech Weekend Tbilisi 2025, Ad Summit x Hapttic present a special Side Event in collaboration with Giorgi Danelia:
Tech-Powered Content Creators: Using Technology to Shape the Future of Content

What is the Ad Summit x Hapttic Collaboration with Giorgi Danelia?

Ad Summit x Hapttic with Giorgi Danelia is a special side event under the umbrella of Global Tech Weekend Tbilisi 2025, exploring the intersection of technology and content creation.

Led by one of Georgia’s most influential digital creators, Giorgi Danelia, this collaboration dives into how tech is transforming the way content is produced, distributed, and experienced. Expect an engaging conversation with top creators, industry experts, and a behind-the-scenes look at the tools and trends shaping the creator economy today.

Attendees
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Speakers
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Speaker Lineup

All speakers will be announced soon

Gigi Kurtanidze

Co-Founder of Ad Summit | Founder at UGC Viral | Co-Founder at Homu App

Aleksandre Chomakidze

Co-Founder at Ad Summit | Head of Digital Marketing at Simple Steps

Elene Bibileishvili

Co-Founder and CEO at Ad Summit | CEO at Hapttic | Associate Partner at Noxtton

Giorgi Danelia

Content Creator | YouTuber | Entrepreneur

Event

Partners

Event Topics

Media Buying

Strategies for purchasing ad space and targeting audiences effectively, including programmatic buying, real-time bidding and media planning.

Content Marketing

Crafting compelling content that resonates with your audience through storytelling, distribution strategies and content personalization.

SEO / SEM

Optimizing search engines for better visibility with keyword research, on-page optimization, link-building and PPC management.

Ecommerce

Exploring online selling and digital retail with a focus on conversion rate optimization, user experience, product marketing and payment gateways.

Influencer Marketing

Exploring how to leverage influencers to boost your brand, with influencers themselves sharing insights on collaboration strategies, selection and measuring campaign ROI from their perspective.

Branding

Building and maintaining a strong brand identity through storytelling, positioning, visual identity and brand consistency.

Affiliate Marketing

Growing revenue through partnerships and affiliate networks by managing relationships, commission structures and tracking tools.

AI in Marketing

Harnessing artificial intelligence for insights, automation, customer behavior prediction and personalized advertising.

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This is a staging environment